Taxi Voucher Scheme 2006

This real work project was assigned to our design class. The brief included the design of several elements to aid in the promotion of the Taxi Voucher Scheme. The scheme was developed as a service to those who may not have enough funds to purchase a typical taxi fare, ensuring their safety by providing an alternative payment method.

The blow sample is a photo of the final mounted work for assessment purposes.

This small example demonstrates logo evolution, as well as adapting the design based on feedback. The project package included: logo design, information brochure, business card, display poster, drink coaster and point of sale flag.